It has already touched a number of countries and of course Guyana will not be left out. Slated for this morning at the Water Street, Georgetown Bounty Supermarket, the Guyana leg of the OREO Dunk will be officially launched with a dunking challenge. The event will take place today at 10 hours.
The OREO Dunk Promotion is a worldwide challenge.
Earlier this year OREO, a United States established company, launched its Dunk Challenge in Singapore with plans for roll out to 50 countries by next month. The challenge is one whereby OREO is asking its customers to “relive the iconic OREO moment of dunking its cookies in milk.”
Globally, the OREO Dunk Challenge is led by Martin Agency, and involves a variety of activations and collaborations designed to provide dunking inspiration. These collaborations showcase new and innovative ways to dunk an OREO biscuit in milk, starting with celebrity dunks by celebrities Shaquille O’Neal and Christina Aguilera.
“OREO encourages everyone from age nine to 99 to relook the world with childlike wonder, and what better way to symbolise this than OREO’s signature dunk ritual. We believe that, when you dunk an OREO biscuit in milk, you’re releasing a bit of childlike wonder from within, and it’s those types of moments that OREO was built on,” Jovena Loon, Oreo brand manager, said.
The promoter and distributor of OREO Cookies in Guyana is Massy Distribution. Participants will not only have a chance winning a VIP Dunking experience but they can also win a tablets, calling cards, gift cards and even dinner for four.